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The MMA Draw Podcast: UFC business in 2025
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The MMA Draw Podcast: UFC business in 2025

How Dana White & Mark Shapiro view paying customers and what it means for you.
Dana White at the UFC 310 post-fight presser

With UFC 310 in the books, it’s time to take a closer look at what the powers that be have in store for all of us heading in 2025.

How much more expensive will it be for all of us to buy UFC PPVs and tickets? In the words of Endeavor COO Mark Shapiro, it’s all about “maximizing pricing.” Feels good to be viewed as a number on a spreadsheet, doesn’t it?

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The MMA Draw Newsletter
The MMA Draw Podcast
Nate Wilcox, the founder of Bloody Elbow and Zach Arnold, the founder of Fight Opinion explain the game behind the fights, covering the business of MMA, combat sports and a little bit of pro wrestling.